24/7 depicts a team willing to work around the clock to achieve greatness. To emphasize the Timberwolves' focus on teamwork, we utilized motion control camera technology to seamlessly transition between different players on the same set. We employed a colorful projection-mapped background paired with a monochromatic court set to differentiate between the workout and game-time moments.
Creative & Direction: Damien Nemire-Pepe
Production Company: The Famous Group