A little peek behind the curtain into the process of the motion rebrand for Fanatics, Inc. Working with the team at Compadre we envisioned a new hero logo animation for the company. Then building on that conceptual language and strategy, created a visual content system for the huge LED screens throughout their NYC offices. It was a super fun collaboration with a fantastic team. Check it out!
Agency: Compadre
Creative Direction: Damien Nemire-Pepe