As Creative Director at Epic Arc Productions, I led a groundbreaking project for Kraken Technologies. The task was to create a compelling product video for the K40 Manta, an innovative Uncrewed Surface/Subsurface Vessel. Our approach included deep military research and interviews with military operators, ensuring the video's authenticity and precision. This meticulous process paralleled the physical development of the Manta, culminating in a well-received premiere at a NATO conference in Norway, attended by the United States Special Operations Command.
The creative journey was comprehensive, encompassing script and copywriting, design exploration, storyboarding, UI & UX design, 3D animation, and editorial work. Each discipline was approached with a commitment to excellence, ensuring that every aspect of the video accurately represented the K40 Manta's advanced capabilities and appeal. Our storyboard laid the narrative foundation, while the UI & UX design and 3D animation brought the vessel to life, demonstrating its innovative features in a visually captivating manner.
Collaborating with Kraken Technologies was integral to the project's success. Kraken's team, stemming from the esteemed Vector Racing, brought diverse experiences and profound knowledge from various industries, enriching the creative process. This collaboration was a synergy of my creative vision and Kraken’s technological expertise, highlighting the K40 Manta as a symbol of maritime innovation.
In conclusion, the K40 Manta project was a journey that redefined our creative boundaries. It was an opportunity to merge art, technology, and storytelling, showcasing the vessel's significance in maritime security. This project was not just about creating a video; it was about crafting a narrative that resonates with both military and civilian sectors, emphasizing the K40 Manta's role in shaping the future of maritime solutions.
Agency: Epic Arc Productions
Creative Direction: Damien Nemire-Pepe