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The Great Race - Toyota

The Great Race is a long distance endurance competition. Racer magazine hired us to create a title sequence for their web series staring X Games athlete Jamie Bestwick. Inspired by the Corollas 70’s racing aesthetic, we gave the titles a vintage pop look. The opening uses elements from the actual racing decals to create the topography for the vehicle's journey.

Client: Racer Magazine/Toyota

Creative Direction: Damien Nemire-Pepe

Post Services: Vantage Point

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